Serving the Players, the Lottery
and the Community
PowerPick Brings More Players to the
Lottery
PowerPick’s services fill a void in straight lottery
playing, and appeals to many people for many reasons. It is significant to note the broad
spectrum of players who enjoy PowerPick’s services:
Small Company Employees: The
vast majority of people work in small companies where there aren't enough
employees to form a reasonable pool of 20 or more
participants.
Retired Persons: Have
very limited opportunity to bring together a sufficient number of interested parties
to form a pool.
Former Lottery Players:
Intrigued by all the chances and services offered.
New Players: Attracted by the services
offered by PowerPick and by the simplicity of asking questions and
ordering by phone. Being able to ask questions over the phone
provides the anonymity which saves them the embarrassment and intimidation
of standing at a courtesy counter holding up the line, while other people
are standing behind them and waiting impatiently.
In-State players: PowerPick provides a legal
alternative to those who are participating in illegal foreign lottery
pools.
Homebound Players: Gives them freedom to
participate in the Lottery.
Business People: Don’t have time to stand in
line, buy tickets, check for winners and redeem winning tickets.
Vacationers: Can continue their normal
play without interruption.
More Affluent Players: Appreciate the services,
refuse to stand in line, and understand the increased chances of winning.
Non-Impulse Players: People who are not driven
by instant gratification.
PowerPick Provides
Greater Lottery Awareness
PowerPick facilitates
Lottery awareness and sales through its advertising.
More than 99% of the readers
who see PowerPick’s ads will never join PowerPick, but are reminded to buy
their own Lottery tickets, thereby increasing Lottery exposure.
PowerPick
advertises the Lottery’s games as
part of its advertising copy.
PowerPick
promotes and explains the Lottery’s games as part of its monthly mailing to all its
members.
PowerPick
acquaints members with the Lottery’s instant tickets as a part of its marketing effort.
PowerPick Provides the Security Lacking in Office
Pools and Other Informal Pools
PowerPick knows that many people start up office
pools to increase their chances of winning, but few realize the risks that
go along with untrained and unaccountable individuals running a pool. The
PowerPick system was designed and implemented specifically by experts in
the gaming field and is administered by PowerPick in accordance with
strict controls, to protect the players at every step in the
process.
Ticket Confirmation - Each person receives a
clear record of all tickets which will be purchased on behalf of their
group through the Confirmation Certificate that is provided to them.
No Missed Drawings – Players know that by
signing up with PowerPick for weeks or even months at a time they won’t
miss any drawings.
No Missed Winners – Of course, players can
check their own Confirmation Certificate for winners, but most players
also understand and appreciate the feeling of security they get, knowing
that the PowerPick computer system accurately checks to make sure that no
winning Lottery ticket is ever missed!
Legal Binding Agreements – PowerPick's legal agreement clearly
states the ticket ownership arrangements and legal agency relationship,
eliminating problems like the office entanglements that so often end up in
court.
Lottery Ticket Controls –
Lottery
Tickets are endorsed prior to lottery drawings to prevent unauthorized
persons from attempting to unlawfully claim a winning ticket after the
Lottery drawing. Tickets are kept locked up in a fireproof
safe.
Computer and Data Security –
The computer
system itself has a fail-safe storage server, mirrored for each data
transaction, physically protected in a locked steel cage, and backed up
every night by a double-redundant system.
Detailed Account Summaries – Each player receives a
printed personalized Winnings Statement which includes an Account Summary and
detailed listing
of all lottery ticket results and winnings distributions for his or her
group.
Internet Access to Verify All Winnings
– Players
can also review their account status on the internet shortly after each
drawing to verify that their share of the groups winnings were properly
credited to them.
Players Can Choose Their Account Distribution
– Any player
can simply pick up the telephone and request a total or partial payment,
or leave the winnings in the account to automatically pay for succeeding
rounds of play.
PowerPick Has Grown and Prospered
Based on Trust
In
1993, Andy Amada and his wife Judy had an idea that they could give
individual lottery players the advantage of pooling and the feeling of
participation that groups of workers in a company can have, as they
cooperate in buying blocks of tickets each week. They knew that to
be successful, their players would have to trust the service completely.
Andy stated, “We have spent nine years building what has proved to be a
first class business, where each player feels like part of a family,
knowing that we will treat them absolutely fairly and honestly. We have
processed over 200,000 transactions for nearly 20,000 people over the past
nine years and have never had as much as even a single consumer complaint
during our history with any Better Business Bureau or government
agency.”
PowerPick Selected a Management
Team
To Drive the
Quality and Ethics of Its Program
The Amada’s purposely picked key members of the
management team to include those who have been in the industry or in
government service for many years, to ensure that PowerPick complies with
all the ethical requirements demanded of companies who service players on
the Lottery. PowerPick’s team includes one former Lottery Director and one
Deputy Lottery Director who have garnered much respect from fellow lottery
directors and associates, plus a former Attorney General who has also held many other
positions of public trust in state government. One of PowerPick’s contract
consultants has 20 years experience in systems management with 15 of those
years in the gaming business. PowerPick’s team has met repeatedly to
review its security methods and systems, and they work with one another to
make sure that the club meets all local, state and federal laws in every
state where PowerPick operates. As the club grows, it will be seeking
additional persons who can bring needed value to the team to provide
continuing improvement to its services.
PowerPick Delivers a Complete
Package of
Services To Its Members
PowerPick provides its players with the labor
and administration that they could do for themselves, but don’t have the
time, opportunity, or inclination to do – like so many thousands of other
services. Within its small business margin, PowerPick provides an
impressive list of services to the players who really appreciate the
convenience and security which the PowerPick system provides, in addition
to their increased entertainment and chances of winning.
PowerPick’s service is extensive and far-reaching.
It:
Locates new players and maintains membership levels,
through advertisements and special promotions, in order to provide
sufficient participation so no one will be turned away and anyone can
start at anytime.
Assigns each player to the groups and numbers that will be
purchased.
Sends a Confirmation
Certificate to each player listing the numbers for all the tickets in their
group that will be purchased for each drawing date.
Purchases the lottery
tickets and safeguards them in a lockbox.
Checks all tickets for winners – automatically, by a
computerized system, not manually.
Maintains a secure, detailed database – ownership records, transaction records and tax
deduction information that members may request.
Sends out renewal letters to make sure that players
can choose to renew without missing any drawings.
Sends a Winnings
Statement to each player after the last drawing of their selection, providing
a complete and accurate report for the results of each drawing
Oversees the collection and distribution of all
winnings
Continually fields phone calls and explains how the lottery
games work.
PowerPick Returns 93% of its Revenue
to the Players and to the Community
Nationwide,
93% of PowerPick’s revenue goes back to the communities in which PowerPick operates
through ticket purchases, jobs and vendor payments. About 53% goes back
directly to the players for the purchase of tickets and bonuses and 40% is returned
to the community to pay vendors and employees who support the necessary administrative
activities.
Conclusion
PowerPick’s
services and benefits go far beyond what most people expect when they first
hear about the service. Our vision is to create a new entertainment venue that
services the people, the State Lotteries and the Community.
Thank you for taking the time to hear
what we have to say. If you would like further information, or have
suggestions or comments on the PowerPick philosophy, please email me at
homeoffice@powerpick.com.
Andy Amada, President
PowerPick Players Club of Arizona, Inc.
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